A few recent projects to dip your toes into from this Wānaka copywriter
Mull over a blog or two, take a wander through websites with my print on them, and feast your soul on a plethora of words that have flown from these fingers over the last few years. Light entertainment included. Then once you’re sated, drop me a line to see how we can work together.
Website Copy
Weaving together a scientific and holistic approach to wellbeing, S.V Holistic required website copy that was professional yet welcoming, that communicated their values and felt like a warm hug to people looking for guidance along heir health journey.
For this one, I worked with Dome Yoga to provide their full website build, including both the copy and design. (Disclaimer, brand build and design was sorted already, I just pulled a website out of it.) As well as being the local yoga and meditation studio based in Hāwea, Dome also offers birth support and doula services.
A classical music festival held annually in the Queenstown Lakes District, the AWE Festival weaves the beauty of chamber music with the majestic backdrop of the Southern Alps. A client of Brand+Butter, I was responsible for the original website copy in 2021, as well as all future updates across the 2022 and 2023 festivals. As well as project managing their wider marketing campaigns, but that’s another story.
Blogs
Gather & Gold offer tipis for every occasion - but weddings in Central Otago are really their thing. I write the blogs for G&G, dishing up everything from Planning Marquee Weddings to Why You’re Now Obsessed with Sailcloth Tents. Info and insights from G&G, ink from me.
Bring on Monday rule the small business accounting world in all the best (and fun) ways. I’ve ghostwritten several of their blogs (aka, they bring the info, I bring the rest) discussing everything from Tax Return Guides to my personal favourite: Futuristic Accounting Robots. Kind of.
Brand+Butter are a brand agency for change and the good guys of the marketing world. I plug into Brand+Butter for a range of work, including writing insightful blogs that cleverly communicate their values, share their ethos with the ether, and are actually easy to read. Like this one, all about Social Media vs Social Good.
Social Media
Brand+Butter have worked with Off-Piste Provisions, a plant-based NZ snack brand, since their launch in 2021. On my part, this included managing their socials, eDM’s, monthly reports, brand building and more, up until the recent arrival of their in-house brand manager.
Alongside writing their website copy, I also managed the socials for the AWE Festival from their inaugural festival in 2021, right up until their most recent festival in 2023. This included crafting social calendars, writing captions, pulling together visuals, and making sure the whole lot ran smooth.
News articles
I research, write, and publish the news articles for the Three Lakes Cultural Trust - a Trust set up to nurture the growth of arts and culture in the Queenstown Lakes District and beyond. Their articles keep the community informed on important events, spotlight creatives in the community, and share internal updates from the Trust.
I also craft the content and copy for all Te Wāhi Toi news articles. Their goal is to provide a central online hub for all things arts, culture and creativity in the district, and their news section reflects this. I write informative, insightful, and engaging articles that shine a spotlight on the creative happenings in our community.
Copywriter in Wānaka, Queenstown and far, far beyond.
There’s a whole lot more up these sleeves, too. If you’re looking for creative, strategic copywriting that touches hearts, tells your story and connects with good humans of the world, drop me a line. Let’s see how I can slot into your brand and make your values shine.